Company Karma is in our THORNICO DNA, and that’s why we are proud to share hummel’s new Karma Project LET’S PLAY AN EQUAL GAME.
hummel returns to Premier League
In THORNICO, we are excited and honoured to announce that hummel will be the new technical kit partner for one of the most traditional football clubs in England, Everton FC.
The three-year agreement will begin ahead of the start of the 2020/21 season and after 13 years of absence from Premier League, we are looking forward to seeing the hummel chevrons on the world’s biggest football scene again.
Allan Vad Nielsen, CEO, hummel, states:
“hummel is excited and honoured to partner with Everton. Entry into the Premier League is integral to our ambitious growth plans, international expansion and focus on sport. Timing is also perfect as it is the 50th anniversary of Club legend Alan Ball introducing hummel to the UK market with his legendary white boots. Everton enjoys a massive following both domestically and globally, providing a fantastic engagement platform and positive outlook going forward. We have great faith in Everton’s future plans, the Club’s impressive history and its many passionate fans – all providing a perfect fit for the hummel brand. We look forward to playing an active role in helping write the next chapter of the Club’s illustrious history.”
Together with hummel, we are excited to introduce you to the new shirt for Denmark's national women's football team.
Read the official press release