New hummel KIDS stores

23 November 2020

Since the successful opening of the first physical KIDS store in the city centre of Aarhus earlier this year, hummel has been opening three more KIDS stores located in Aalborg Storcenter, Kolding Storcenter and Rosengårdcentret in Odense, Denmark.


20 August 2020

hummel and Astrid Andersen launch a collaboration for Summer 2020, bringing together the heritage of Denmark’s oldest sportswear brand and one of the most defining contemporary designers in luxury sportswear.

hummel x Everton 2020/21 away kit

07 August 2020

Introducing the 2020/21 Everton hummel away kit - a classic amber and blue design inspired by the second strips worn by the Toffees in the late 1960s and early 1970s.  

Hummel announces partnership with Copenhagen 2021

08 July 2020

Leading sports and lifestyle brand, hummel have today announced a partnership with Copenhagen 2021, the joint celebration of WorldPride and EuroGames taking place 12-22 August 2021 in Copenhagen and Malmö.

Everton and hummel reveal 2020/21 home kit

03 July 2020

In THORNICO, we are very proud to reveal Everton’s hummel kits - and that these kits will be the first in the Premier League to adopt ZEROH2O dry-dye environmentally responsible technology.