HUMMEL LAUNCHES UNIQUE GREENLAND NATIONAL TEAM JERSEY

Greenland holds the lowest population density globally, and 80 percent of the land is covered by ice cap. For much of the year—up to eight months—the persistent snow serves as a constant reminder of the country’s harsh climatic conditions.

Yet, there is one thing that brings the world’s largest island and its people together: football. With more than one in ten residents actively playing the sport, football in Greenland is much more than a game. It’s a community that connects people and creates a unique sense of identity.

The jersey is adorned with patterns that celebrate Greenlandic culture, featuring symbols such as tupilaks and tuukkaq’er, both rooted in Greenlandic mythology. The tupilak represents strength and spiritual guidance, while the tuukkaq symbolizes courage and masculinity.

The jersey also includes elements from traditional Greenlandic crafts, including avittat patterns, commonly found on kamiks and national costumes.

”In Greenland, football is more than just a game—it is a community. It bridges genders, generations, and professions, reminding us that despite vast geographical distances, we are stronger together. That’s why the new national team jersey also stands as a symbol of the pride, strength, and community spirit that encapsulate the spirit of the Greenlandic people. It is a tribute to Greenland’s unique football community, where hope and unity will always win.” - Morten Lund, hummel’s Marketing Director.

The new Greenlandic national team jersey will be available online and in selected stores starting Friday, December 13, 2024.

Read the official press release here:

English press release

Danish press release