MÄT x Playmobil

MÄT Foods connects with Playmobil for Austro-German market launch.

MÄT x Playmobil

Backed by a new Austro-German distribution and salesforce agreement, MÄT extends its existing license with Playmobil, adding the market rights to co-brand MÄTs organic Dino snacks and cereals with the brand-new Dino Rise toy range from Playmobil.

The campaign is set to roll out in German and Austrian retail chains during Q2-4 2021, engaging consumers in store and online with fun competitions and creative toys along with healthy snacks – all under the campaign slogan: “Familienzeit” – Family time. An important virtue taught under COVID-19, in an increasingly busy everyday life. 

    

Austro-German Campaign site: www.mat-dinorise.de
MÄTs main website: www.matfoods.com



Søren Ralph Christensen
CEO & Mr Nice guy